In a Medium post, the Flappy Bird Foundation has explained its plan to maximize the mass market appeal of the Flappy Bird IP including beyond gaming, while also leveraging the power of web3 to encourage community engagement and monetization.
The main way it’s appealing to these different audiences is by splitting its business units.
Flappy Bird Publishing, which licenses the IP from the foundation, will only ever release vanilla web2 games.
It was the company behind the recent Flappy Bird mobile game, which was released via Epic Games Store for Android devices. Future launches will include titles for Apple and Google’s app stores as well as PC versions of the game.
However, the Flappy Bird Foundation’s vision is to “explore and innovate in the world of web3 IP and gaming”.
First up, it’s planning to launch a version that will include competitive real-rewards.
Presumably this will include NFTs, such as avatars and in-game items, and maybe even a token, most likely running on the TON blockchain, as Flappy Bird released a mini app in September 2024, which attracted over 1 million players on Telegram.
More news on this release will be shared in the coming weeks.
In addition, the foundation says it will use blockchain to enable the community to shape the IP’s future direction, as well as pointing out putting game logic and transactions onchain provides better transparency around important features for the game such as validating high scores and preventing bots.
It also says blockchain will help in terms of licensing the Flappy Bird’s IP as onchain data and smart contracts can automate the payment of revenue splits for partners, making Flappy Bird a more accessible and lucrative opportunity.
You can find out more about what’s happening with Flappy Bird here.
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