The Sandbox teams up with Paris Hilton to build ‘Parisland’
The Sandbox has announced a special Valentine’s Day celebration with its collaborative new experience – called ‘Parisland’. Built as a romantic adventure on a tropical island and featuring Paris Hilton. In the new experience, which will be available exclusively in The Sandbox, players will participate in an in-game dating reality show hosted by Paris Hilton, where they will interact with five potential romantic partners.
Starting from February 13th and running until 13th March, players can enter Parisland, and earn special rewards as they play through Paris Hilton’s reality game show. Between choosing a wedding ring and wedding outfit, finding the secret of the chef’s famed Love Burger, rescuing a castaway, and flirting with other contestants, players will also make the most difficult decision of all: finding their true love.
When players complete all the quests and choose, they can enjoy a fabulous wedding and dance the night away with Paris Hilton herself DJing for the happy couple.
“I can’t think of a better way to light up the winter months than a romantic Valentine’s Day getaway to Paris Hilton’s tropical island in the metaverse,” said Sebastien Borget, COO and Co-Founder of The Sandbox. “Parisland offers a dazzling escape to sunny beaches, lighthearted romance, and genuine emotion as you discover and woo your romantic partner and celebrate with a destination wedding.”
“We’re thrilled to celebrate another holiday in the metaverse, this time in The Sandbox with a mission to help people find love,” said Cynthia Miller, who leads Web3 and metaverse strategy at 11:11 Media. “This marks yet another defining moment for Paris and 11:11 Media, as we continue to develop innovative, interactive experiences for next-gen audiences to connect with brands, celebrities and each other.”