Andrew James Carter explains all
At Blockchain Gamer Connects San Francisco 2018, Andrew James Carter of UK startup Fathom spoke about why it was bringing its analytics ecosystem to the blockchain.
Consisting of multiple plugin components, which can be created by any developer, Fathom will connect those developers using analytics components with those making and refining them.
Of course, the two will be connected using the Fathom token which flows from users to creators, but more importantly, sharing (anonymized) data will ensure better functionality, and ultimately better actionable data.
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